Over recent years, evangelising UX to product teams and stakeholders has become an increasingly important and more frequent part of my daily work.
Without exception, the teams I meet strive for a “great user experience”. However, it’s common amongst teams and business units for the definition and goals of UX to be muddled. Also, expectations around a UX project’s execution using a robust research and design methods are often mixed.
By simply explaining core research and design principles and providing a clear understanding of where these fit into a SDLC helps set the scene. The sooner in an engagement that this can be achieved, the better and more focused the end result.
EXAMPLE:
The examples on this page are taken from several different slide decks that I produced for Deutsche Bank.
I provided regular overviews and updates to teams as to how UX fits into Agile and Lean approaches and the product development lifecycle.